Mobile phone operator, Grameenphone this year, through its iconic campaign "Shopno Jabe Bari", extended its reach beyond borders, touching the lives of Bangladeshis residing in Malaysia on the joyous occasion of Eid.
Through this initiative, Grameenphone aims to bridge the gap despite the physical distance and make the expatriate community feel connected and cherished on this special day, giving them a sense of closeness to their families back home.
Keeping the flame of hope of proximity, Grameenphone has now taken a remarkable step to carry the love and emotions of families beyond borders for the expatriates.
"While Shopno Jabe Bari began as a campaign by Grameenphone, its message transcends borders and resonates universally," said Mohammad Sajjad Hasib, Chief Marketing Officer of Grameenphone.
Grameenphone in a media release today said that it embarked on a heartfelt journey to collect the untold emotions and capture the unspoken sentiments of the cherished family members of Bangladeshis residing in Malaysia, sharing them with their loved ones in Malaysia during the joyous occasion of Eid.
The compiled video of these messages of love, longing, togetherness, and affectionate Eid wishes was displayed across Malaysia on a van equipped with large LED screen, surprising the expatriate community who least expected to see their families on large screens in a foreign country.
Mohammad Sajjad Hasib added, "By extending Shopno Jabe Bari beyond borders, we exemplify our dedication to connecting people, bridging distances, and spreading joy."
