China's winter wonderland: Harbin becomes thriving hub for ice and snow tourism

Harbin is drawing tourists with its stunning winter landscape, fueling a significant boom in its ice and snow tourism industry. Photo: Xinhua

Harbin, renowned for its breathtaking winter scenery, is witnessing a surge in tourism as visitors are drawn to its vibrant ice and snow attractions

Desk Report

Publisted at 2:12 PM, Fri Jan 17th, 2025

Harbin, located in northeast China’s Heilongjiang Province, is currently experiencing a remarkable increase in tourism, as the city’s enchanting winter landscapes captivate visitors from far and wide.

The booming ice and snow tourism industry is energising the local economy and enhancing Harbin's reputation as a premier winter destination, reports Xinhua.

Tourists are flocking to renowned attractions such as the Happy Island outdoor amusement park and the Harbin Ice-Snow World, where aerial drone photos captured moments of joy and wonder.

These images showcase visitors delighting in giant snow sculptures and mesmerising light shows, underscoring the city’s unique appeal during the colder months.

Harbin’s creative use of ice and snow, paired with stunning light installations, transforms the city into a magical winter wonderland.

Iconic landmarks such as the Harbin Flood Control Memorial Tower serve as backdrops for these seasonal festivities, further enhancing the visual spectacle for tourists and locals alike.

With its reputation as a centre for winter festivities solidified, Harbin continues to attract thousands of visitors, keen to experience the city’s frosty charm and partake in its array of ice and snow-themed events.

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